About

Meet Marian Goquingco.

Financial planning is not just about numbers. It's about people, priorities, and the life they want to build. Here is a little about who I am and how I work.

Who I Am

Hi, I'm Marian.

I have spent years in financial services learning how insurance and planning really work. Along the way I noticed something. Most Filipinos are not afraid of the future. They were simply never shown what is possible for them. That changed how I see this work.

When FWD Philippines came along, I found a company that believes what I believe: insurance should make you feel empowered, not obligated. I joined Salientes Gonzalez Associates, one of FWD's most trusted agency partners, and became part of the SGA Trailblazers. We do not just sell policies here. We walk with families through the biggest money decisions of their lives.

I always listen first and plan second. No two families are the same. A teacher in Marikina saving for her child's college has very different needs from an OFW couple building their retirement. I take time to understand your real life before I recommend anything. What you get from me is not a sales pitch. It is a plan built around who you are and where you want to go.

Outside of work, I am a mom, a reader, and a proud UP Diliman alumna who still loves learning new things. I took my MBA at the Ateneo Graduate School of Business because a good advisor never stops growing. When I am not with clients, you will find me in a bookstore, hiking with my family, or enjoying a very long lunch with the people I love.

“Every financial plan starts with a person, not a product.”

Why I Became a Financial Planner

I kept meeting people who were not unprepared by choice. They were simply never shown, in plain language, what their options were. I wanted to be the person who sits down, listens, and explains, so every decision is made with understanding instead of pressure.

Who I Work With

Young professionals starting their financial journey, growing families, OFWs and returning OFWs, professionals and business owners, and individuals preparing for retirement. I also help people who already have plans and want to know if those plans still fit.

My Commitment to Clients

I will explain everything clearly, tell you honestly what makes sense and what does not, respect your pace and your budget, keep your information private, and stay with you as your life changes.

My Approach

A process built around you, not a product.

Listen

Every relationship starts with a real conversation. No forms, no scripts. I want to know your situation, your worries, your goals, and the people you are doing all of this for.

Assess

Together we look at where you stand today. Your income, your current coverage, how much risk you are comfortable with, and the gap between where you are and where you want to be.

Plan

I design a plan that fits your life. Not a generic package. A clear strategy that works with your budget, your timeline, and your idea of security.

Walk With You

My job does not end when you sign. As your life changes, with new kids, new careers, and new goals, your plan changes with it. I am always here.

Credentials

Built on credentials. Driven by purpose.

The training and licenses behind the advice, so you know who you are talking to.

Education

University of the Philippines

Bachelor of Science in Business Administration

Graduate Degree

Ateneo Graduate School of Business

Master of Business Administration

License

FWD Life Insurance Philippines

Licensed Financial Wealth Planner

Agency

Salientes Gonzalez Associates

SGA TrailBlazers

Still Learning. Still Growing.

A planner who never stops learning.

Financial planning continues to evolve, which is why I keep attending seminars, learning about new developments, and expanding my knowledge to better serve my clients.

01
Experience
Years in financial services, learning how planning really works for real families.
02
Learning
A business degree from UP Diliman and an MBA from the Ateneo Graduate School of Business.
03
Client Relationships
Families who stay for years, reviewing and adjusting their plans as life changes.
04
Continuing Growth
Seminars, industry events, and MDRT milestones that keep my knowledge current.

See milestones and recognitions

Perspectives

Lessons from the best in the profession.

Real words from Million Dollar Round Table members and speakers, here in the Philippines and around the world.

Insurance is an expression of love for a family.

Ramesh Kumar Damani

31 year MDRT member, India. 2021 MDRT Annual Meeting

You can avoid paying the premium, but you cannot avoid the problems.

Ramesh Kumar Damani

31 year MDRT member, India. 2021 MDRT Annual Meeting

We have the power to protect.

Dr. Sanjay Tolani

MDRT Top of the Table, Dubai. MDRT Annual Meeting speaker

We sell confidence and peace of mind for the most difficult days of our clients' lives.

Surawut Pattanabandit

MDRT Top of the Table. 2026 MDRT Annual Meeting

A single decision to get a policy can protect a family from uncertainties and allow them to focus on what truly matters.

Annalee "Lheng" De Guia

MDRT Top of the Table, Philippines

I help families achieve peace of mind, security, and a brighter future, which is the ultimate expression of love and care.

Mercedita F. Gurrea